Strategic Management Explained
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Strategic Management Explained

Strategic Management Explained

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  • Navigate the Strategic Journey
  • Use PESTLE, Porter’s, SWOT, VRIO and more
  • Examples From Top Companies
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About Strategic Management Explained

In this ebook, you will learn about the stages of strategic management, including strategy formulation, implementation, and evaluation. Gain insights into various external and internal analysis techniques, such as PESTLE, Porter’s Five Forces, SWOT, and the VRIO framework. You’ll also explore various business-level and corporate-level strategies, including cost leadership, differentiation, and diversification.

Moreover, you’ll discover global strategies and how to implement and evaluate strategies effectively using organizational structure, leadership, and corporate culture. This ebook also features insightful case studies from leading companies like Apple, Amazon, Starbucks, and Tesla to provide real-world examples of strategic management in action.

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Table of contents icon

  1. Introduction to Strategic Management
  2. Defining Strategic Management
  3. The Importance of Strategic Management
  4. Stages of Strategic Management
    1. Strategy Formulation
    2. Strategy Implementation
    3. Strategy Evaluation and Control
  5. The Strategic Management Process
    1. Vision, Mission, and Goals
    2. External Analysis
    3. Internal Analysis
    4. Strategy Selection
    5. Strategy Execution
  6. External Analysis
    1. PESTLE Analysis
    2. Industry Analysis: Porter’s Five Forces
    3. Competitive Analysis
    4. Scenario Planning
    5. Benchmarking
  7. Internal Analysis
    1. SWOT Analysis
    2. Resource-Based View
    3. Value Chain Analysis
    4. Core Competencies
    5. VRIO Framework
    6. Financial Analysis
  8. Business-Level Strategies
    1. Cost Leadership
    2. Differentiation
    3. Focused Strategies
    4. Blue Ocean Strategy
  9. Corporate-Level Strategies
    1. Cost Leadership
    2. Differentiation
    3. Focused Strategies
    4. Blue Ocean Strategy
  10. Crafting a Compelling Brand Story
  11. Designing Your Brand’s Visual Identity
    1. Growth Strategies
    2. Stability Strategies
    3. Retrenchment Strategies
    4. Diversification
  12. Global Strategies
    1. Multidomestic Strategy
    2. Global Strategy
    3. Transnational Strategy
  13. Strategy Implementation
    1. Organizational Structure
    2. Leadership and Corporate Culture
    3. Strategic Change Management
  14. Strategy Evaluation and Control
    1. Key Performance Indicators
    2. Balanced Scorecard
    3. Strategic Control Systems
  15. Case Studies
    1. Apple Inc.: Innovation and Differentiation
    2. Amazon.com: Growth through Diversification
    3. Starbucks: Global Expansion
    4. Tesla: Disrupting the Automotive Industry
  16. The Future of Strategic Management
  17. Adapting to an Ever-Changing Business Environment
  18. Conclusion

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