Ecommerce Explained

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E-commerce Business Models, Distribution, Success Factors
Cross-selling, Upselling, and SMART Goals
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About Ecommerce Explained

This guide is designed to provide you with everything you need to know about setting up and running a successful online business.

In this ebook, we’ll explore the various types of Ecommerce business models, including B2B, B2C, and C2C. We’ll also cover key factors for Ecommerce success, such as knowing your ideal customer, choosing the right distribution channels, and delivering a fantastic shopping experience.

Additionally, we’ll discuss the importance of Cross-Selling and Upselling and the role of abandoned carts and retargeting ads in driving sales.

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Introduction
1. Who should be online?
2. How to get your store online?
3. What is the cost of obtaining an Ecommerce website?
Origin of Ecommerce
1. Early Ecommerce Timeline
2. Evolution of Online Payment Security
Business to Business (B2B)
Business to Consumer (B2C)
1. B2C in the Digital World
2. How is B2B different from B2C?
3. What kind of company is a B2C?
4. Company Examples
B2B vs. B2C vs. C2C
Types of Ecommerce Business Models
1. Dropshipping
2. Just-In-Time Purchasing
3. Wholesaling
4. Warehousing
5. White-labeling
6. Outsourced Fulfillment
7. Subscriptions
8. Rent and Loan Model
9. Freemium Model
Choosing the Right Ecommerce Business Model
Choosing the Right Ecommerce Platform
1. Web hosting
2. Domain name
3. High up-time
4. Bandwidth
5. User-friendly dashboard
6. Ready-to-use and editable themes
7. Extensive app-store with pre-built integrations
8. Mobile optimized site and functionalities
9. PCI compliance
10. Sales channel integrations
11. Inventory management
12. SEO tools and capabilities
13. Great customer support
14. Ability to scale
15. Checkout and payments
16. Shipping partners
Key Factors for Ecommerce Business Success
1. Having a Professionally Developed Site
2. Low Customer Acquisition Cost
3. Provide Accurate Recommendations
4. Simple UI/UX Design
5. Be Transparent
6. Boost Overall Engagement
7. Implement Augmented Reality(AR)
8. Maintaining high-quality products
9. Improving store accessibility
10. Making a wonderful first impression
11. Users respond better to Video
12. Social Commerce: What do you think?
What is the Difference Between Cross-selling and Upselling?
1. Upselling
2. Cross-Selling
3. Difference between cross-selling and upselling (Examples)
4. Closing thoughts
Should You Pocket Profits or Invest Them Back Into Your Ecommerce Business?
The Importance of Abandoned Carts
The Importance of Retargeting Ads
SMART Goals and How to Make Them Happen
How to Outsource Your Weaknesses?
1. Customer Relationship Management (CRM)
2. Invoicing
3. Social Media Scheduling and Management
4. Customer Support
5. Appointment and Meeting Scheduling
6. Collecting Feedback from Customers
7. Office Supplies – Amazon Dash & Subscribe & Save
Business Automation and What Should You Automate
1. Point-based loyalty programs
2. Tiered loyalty programs
3. Paid loyalty programs
4. Value-based loyalty programs
5. When should your company implement a loyalty program
6. The Benefits of Customer Loyalty Programs
Conclusion